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December 14, 2006
Badmouthing the competition
Good old Tom Peters put it correctly. Never ever badmouth your competition.
Assuming that you are in a good and ethical business trying to help the world and its population getting better, isn't it great that there are more people doing the same staff like you? So, the more competition there is, the better is the world, right?
And then, you need to get even better to attract the right crowd. That means innovation to make your environment and business even better than it currently is.
(PS: That is why I am trying to be the best in the NLP business!)
But bad-mouthing? It is just like - I bad mouth my competition, so something must be wrong. I am not much better than them.
I am the same, otherwise, I wouldn't even be considered as competition - I would have a market on my own (blue ocean strategy or what?). And when i badmouth my competition, may be I even badmouth my client, once they leave me?
A way to attract clients? Now way. Like - never burn your bridges when you leave a company, I would say, never badmouth your competition!!
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Posted by Andreas at December 14, 2006 03:49 PM
Comments
Actually I think the concept stands for everything in life, there's no need to put other people down to push yourself up.
Don't make other things seem worse to gain an advantage, just make sure whatever product or service you have is ACTUALLY better.
Just for some people that's too much effort..
Posted by: ShaolinTiger at December 14, 2006 04:02 PM
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