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July 22, 2005
Smart move - Marketing group takes dead from list
We all deal with telemarketers from time to time, and often, they are simply annoying. Okay - I talk to them in a friendly voice, joke around and all - they are doing their job, I understand, and need to earn a living.
But then, I also clearly state that I don't want to be contacted anymore, that I don't want to invest with them, and that I am happy with what I have.
Unbelievably - they call me back, 1, 2 or 3 months later.
Well, I am on their list - and may be I only get off it when I am dead.
In the US, "largest direct marketing group set up a registry Thursday to remove dead people from its telemarketing, e-mail and direct mail lists — for US$1."
Isn't it unbelievable?
And they dare to say that the deceased Do-Not-Contact list was designed to help families dealing with the loss of a loved one. Of curse, somehow they have to establish that the dead is really dead. But if they would take care of their customers, they would know this, right? Because, we are no longer living in the time, where a cold call is simply that - a cold call. Even a telemarketer needs to establish a trustworthy relationship. Before someone dies.
Posted by Andreas at July 22, 2005 01:49 PM